Head of Product DesignHEALTHTECH · CYBERSECURITY · EDTECHPortfolio, Vol. 2026

LuanaFavetta.

Portrait of Luana Favetta — Luana, Brazil.

Twenty years designing and leading products people actually enjoy, from award-winning healthtech softwares to run my own studio.

Design and product leader. Hands-on product management when the team needs it.

I lead product and design teams and still get my hands on the work. Today I run Arandu Studio & Tech and Secure Nova, and lead product at Volatus Health.

Before that: Head of Product Design at Sympla, 13 designers at Mercado Bitcoin, and UX Lead at Philips Design, where our radiology work won iF and Red Dot awards. Mentor since 2022.

Open to full-time leadership roles from December 2026 · Remote from Brazil · UTC-3

Selected work

Five decisions. Every case shows what I chose, and what I refused.

Struck through = ~~the option I turned down~~

Own product · Public

Secure Nova demo: total potential loss

Secure Nova demo: security score

01Secure Nova

Claude Haiku 4.5 at about $0.02 a request, and ~~the models costing five to six times more~~.

CEO & Co-founder · FAPESC-funded R&D · 6 people · 2025 to 2026

Healthtech · AI-built SaaS · 0 to 1

Fluxo Clínico demo: weekly clinic calendar

Fluxo Clínico demo: patient record on the phone

02Fluxo Clínico

Let the front desk fix reality fast, and ~~lock the past by the clock~~.

Founder, designer and builder · Lovable + Supabase · In use at a clinic · 2026

Design systems · AI

Clinic platform

03Design Systems for AI-Built Products

Give the AI our rules, tokens and words, and ~~let it pick its defaults~~.

Head of Product Design · Cursor · Claude Code · Lovable · 2026

Philips · Under NDAScreens on request

170interface problems found and fixed before a line of code

04Philips Radiology Workspace

A redesign of every workflow, and ~~the reskin the brief asked for~~.

UX Project Lead · iF & Red Dot · 2017 to 2021

Mercado Bitcoin design team case cover

05Mercado Bitcoin, design team

A management system built with the team, and ~~one handed down to them~~.

Product Design Manager · 13 people · 2021 to 2022

Auora · Under NDA

1question per screen, for the patient with the oldest phone in the room

06Auora

A step-by-step scheduling assistant, and ~~the filter search the brief asked for~~.

Design Lead · Hospital scheduling · 2023 to 2025

Archive

More work, including cases under NDA.

Recognition

Red Dot and iF Design Awards for healthcare products I led or co-led.

Red Dot Award

Radiology Workspace Solution / Distributed Radiology

UX Project Lead

iF Design Award

Radiology Workspace Solution / Distributed Radiology

UX Project Lead

Red Dot Award

Modular UI system for Healthcare Informatics

Senior UX Designer & Sub-Module UX Lead

iF Design Award

Modular Design Approach / Healthcare Management

Senior UX Designer & Sub-Module UX Lead

iF Design Award

Radiology Workspace Solution

UX Project Lead

iF Design Award

Tasy / Electronic Medical Record

Usability Engineer